Tag Archives: Social media

A walk on the dark side

At the beginning of the year we tend to review company objectives and personal development plans.  What are less frequently reviewed though, are crisis communications plans or business continuity plans.  At this point if you think I am about to … Continue reading

Posted in Business Continuity, Crisis Communications, Internal Communications, Marketing Communications, New media, Professionalism, stakeholder relations | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 8 Comments

The rise of online advertising

The Amazon Kindle has been with us for three years now.  In that time they have become much more affordable and sophisticated and I was delighted to find one in my Christmas Stocking.  Now the purpose of this blog is … Continue reading

Posted in Marketing Communications, New media | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 11 Comments

The Social Web

This week, with a view to gaining inspiration for a few more blogs I read Rob Brown’s ‘Public Relations and the Social Web.  It followed a predictable format, a bit of history to explain the evolution of social media, then … Continue reading

Posted in Marketing Communications, New media | Tagged , , , , , , , , , , , , , , | 8 Comments

Get off my land or open to the public

Now I don’t actually own 40 acres so I’m talking metaphorically or virtually speaking when I refer to land/territory.  What prompts these thoughts is who has responsibility for new media communications in an organisation, who should it be and does it matter? If … Continue reading

Posted in Internal Communications, New media | Tagged , , , , , , , , , , , , , | 11 Comments

Crisis response time on Twitter

Last week a tweet that an Airbus A380 had crashed was enough to send share prices (Rolls Royce) falling and kick off a crisis for the owner, Quantas, The plane did not actually crash but the case illustrates how increasingly … Continue reading

Posted in Crisis Communications, New media | Tagged , , , , , , , , , | 12 Comments

Look a little more serious

Last week my husband was interviewed for his company magazine.  A member of the in-house communications team carried out the interview and brought along a photographer to capture the action.  Everything went successfully and was completed in record time.  Next … Continue reading

Posted in Internal Communications | Tagged , , , , , , , , , , , | 8 Comments