Tag Archives: reputation

Marketing and Corporate Communications: It’s a different mindset.

After a recent charity marketing group meeting the Chair wrote an email to explain that the group had agreed it would be a good idea to use emails collected at the last event.  Nothing wrong with that, their plan was … Continue reading

Posted in Communications Culture, Corporate Communications, Ethics, Marketing Communications, Professionalism | Tagged , , , , , , , , , , , , , | 2 Comments

Merlin’s beard! What do you expect?

As part of the Project Merlin agreement banks have pledged an additional £76bn to help Small to Medium Enterprises (SMEs).  Up to now SMEs have apparently been surviving on overdrafts and the good old credit card – not an ideal, … Continue reading

Posted in change communications, Communications Culture, Marketing Communications, stakeholder relations | Tagged , , , , , , , , , , , , , , | Leave a comment

Get off my land or open to the public

Now I don’t actually own 40 acres so I’m talking metaphorically or virtually speaking when I refer to land/territory.  What prompts these thoughts is who has responsibility for new media communications in an organisation, who should it be and does it matter? If … Continue reading

Posted in Internal Communications, New media | Tagged , , , , , , , , , , , , , | 11 Comments