Author Archives: Anne D

Knowing your crowdsource from your open source

Do you know your crowdsource from your open source?  As a result of an earlier post it’s now part of a research project I’ve been getting to grips with.  Open source certainly gave birth to the idea of crowdsourcing and … Continue reading

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Marketing and Corporate Communications: It’s a different mindset.

After a recent charity marketing group meeting the Chair wrote an email to explain that the group had agreed it would be a good idea to use emails collected at the last event.  Nothing wrong with that, their plan was … Continue reading

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Merlin’s beard! What do you expect?

As part of the Project Merlin agreement banks have pledged an additional £76bn to help Small to Medium Enterprises (SMEs).  Up to now SMEs have apparently been surviving on overdrafts and the good old credit card – not an ideal, … Continue reading

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Reflection and 6 tips for new student bloggers

Mirror mirror on the wall I’ve become a blogger after all!  Blogs by their very nature are reflective.  A weekly (in the case of this assignment) view of a topic that shares thoughts following a conversation or something read.  So … Continue reading

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Communications and the scrum

Analogies particularly accompanied by diagrams are a useful way to get a message across. For example change communications is often compared to a journey; where we have come from, where we are now, where we want to get to (and … Continue reading

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How available are you?

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Open all hours

You might think that skiing is one activity where people would leave their mobiles in their pocket, at least till they’re off piste.  You would be wrong.  On closer inspection many skiers are using the same ‘hands free’ technology you … Continue reading

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A walk on the dark side

At the beginning of the year we tend to review company objectives and personal development plans.  What are less frequently reviewed though, are crisis communications plans or business continuity plans.  At this point if you think I am about to … Continue reading

Posted in Business Continuity, Crisis Communications, Internal Communications, Marketing Communications, New media, Professionalism, stakeholder relations | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 8 Comments

The rise of online advertising

The Amazon Kindle has been with us for three years now.  In that time they have become much more affordable and sophisticated and I was delighted to find one in my Christmas Stocking.  Now the purpose of this blog is … Continue reading

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